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Matthew Davidson
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  • Kenmore, WA
  • United States
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Please describe your business for your profile listing (keyword rich listings over 200 words are more likely to bring you new business):
Matthew Davidson has over 10 years of online advertising experience having been on the original Microsoft adCenter team upon its launch. During Matthew’s years at Microsoft he has managed hundreds of large paid search accounts on for numerous advertisers including: Prudential, Cabelas, Barnes & Noble, Frontier Airlines and American Eagle. Also an expert on the organic search side Matthew has worked with dozens of local businesses in the Seattle area to help them increase their rankings on Google and to drive more traffic to their websites. Matthew is both Google Qualified and Microsoft Advertising Certified.

Matthew Davidson's Blog

Free Search Engine Optimization versus Pay Per Click Internet Marketing

It’s always been surprising to me as an experienced online marketer just how much time and money is spent on paid marketing channels such as pay per click ads but how little time and money is spent gaining free marketing through increasing the organic rankings on the major search engines.


With this in mind, I decided to do some research to determine how much traffic is driven from paid search advertising versus organic search rankings. It may surprise you to learn that 90% of…


Posted on October 26, 2011 at 1:30pm — 1 Comment

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