All of us who have a website or just intend to build one heard of importance of using key words. We have been bombarded from multiple sources that we must stuff our content with relevant keywords and use them in a key words meta tag while optimizing for search engines. Is it a true? Not so much. I know that I would probably upset those who make a living on doing " extensive key-word research" for websites (and I fell into this trap myself at some point), but key words are completely irrelevant… Continue
Added by Angela on January 19, 2010 at 10:30am —
The Center for Media Research has released a study by Vertical Response that shows just where many of these ‘Main Street’ players are going with their online dollars. The big winners: e-mail and social media. With only 3.8% of small business folks NOT planning on using e-mail marketing and with social media carrying the perception of being free (which they so rudely discover it is far from free) this should make some in the banner and search crowd a little wary.
Added by alex on January 10, 2010 at 10:10pm —